"Social Marketing" is a descriptor in the National Library of Medicine's controlled vocabulary thesaurus,
MeSH (Medical Subject Headings). Descriptors are arranged in a hierarchical structure,
which enables searching at various levels of specificity.
Use of marketing principles also used to sell products to consumers to promote ideas, attitudes and behaviors. Design and use of programs seeking to increase the acceptance of a social idea or practice by target groups, not for the benefit of the marketer, but to benefit the target audience and the general society.
| Descriptor ID |
D040241
|
| MeSH Number(s) |
J01.219.687.750 N05.300.430.500.500
|
| Concept/Terms |
|
Below are MeSH descriptors whose meaning is more general than "Social Marketing".
Below are MeSH descriptors whose meaning is more specific than "Social Marketing".
This graph shows the total number of publications written about "Social Marketing" by people in this website by year, and whether "Social Marketing" was a major or minor topic of these publications.
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click here.
| Year | Major Topic | Minor Topic | Total |
|---|
| 2005 | 0 | 1 | 1 |
| 2008 | 1 | 0 | 1 |
| 2014 | 1 | 0 | 1 |
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Below are the most recent publications written about "Social Marketing" by people in Profiles.
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Awareness of media-based antitobacco messages among a community sample of LGBT individuals. Health Promot Pract. 2014 Nov; 15(6):857-66.
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Active living in the trucking sector: environmental barriers and health promotion strategies. J Phys Act Health. 2012 Feb; 9(2):259-69.
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Correlates of improvement in walking ability in older persons in the United States. Am J Public Health. 2009 Mar; 99(3):533-9.
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Prevention Research Centers: contributions to updating the public health workforce through training. Prev Chronic Dis. 2005 Apr; 2(2):A26.